Thursday, 20 September 2012

Mauritius to Start Targeting Chinese Tourists


From January 2013, Mauritius Air plans to launch direct flights from Mauritius to Shanghai in China as the tourism industry plans to take advantage of this emerging market.  With Europe still in the depths of a major debt crisis, China and India are a couple of markets that Indian Ocean destinations are keen to exploit.

Minister for Tourism Mr. Michael Sik Yuen gave a statement and said that the aim of the Mauritius tourism industry is to double visitors from China every year from 2013.  He is planning to take a delegation to China soon to promote Mauritius as a luxury holiday destination.  Many hotel owners and resort managers will head to China with him in the hopes that they can encourage more Chinese visitors to their establishments.

Mauritius are following Seychelles in targeting other markets instead of relying heavily on the European market.  In fact, there was a large group wedding of Chinese couples held in Seychelles earlier this year.  Nineteen couples tied the knot in Seychelles in front of many officials in what will no doubt go down in the history books.

The Mauritius tourism industry obviously wants a piece of the action as they will have no doubt suffered a drop in traveller numbers considering the Eurozone crisis and the bad press that the recent trial for the murder of honeymooner Michaela McAreavey brought to the island nation.  However, hopefully this beautiful country will start to recover soon as it has so much to offer to the traveller who wants sun, sea and spectacular scenery.

One type of holiday that still remains very popular is Mauritius honeymoon holidays.  A lot of couples want something truly special for their honeymoon and Mauritius can definitely provide them with this.  Some of the top resorts in the world are located in this fabulous Indian Ocean destination and the beaches here are stunning.  The pristine white sands and crystal blue water are very attractive for those who want to spend romantic days together in the sun.  Sunset strolls along these very same beaches are something that a lot of honeymooning couples can be seen taking.

Mauritius is also the location for many fabulous activities.  Both land and water based activities are available in almost every resort so there is no way that you could ever get bored.  Those who like to get wet can enjoy snorkelling, deep sea diving, wind surfing and even fishing.  If you prefer to keep dry then you can see some of the fabulous rainforest areas by taking a wonderful hike or cycling through the trails.  You could also enjoy some horse riding along the beach which is really invigorating.

When it comes to relaxing and unwinding, many of these top resorts have fabulous spas where the treatments are out of this world.  Full body massages, body wraps, facials, manicures and pedicures are just some of the treatments that will leave you feeling completely rejuvenated and ready to face the world again.  And after the treatments you can enjoy a wonderful meal and sample some delicious Mauritian cuisine.

For those interested in Mauritius honeymoon holidaysMauritius holidays direct has plenty to offer in terms of luxury packages.